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Carrie Landells

Massage Therapist Carrie knew the pitfalls of slashing the marketing budget for a 'Start-Up'. With that in mind she wanted a comprehensive assortment of materials to give her business the best possible chance of success.
As a testament to their Pro-Activeness Carrie Landells  had already begun work on their logo by the time they arrived with us. We 'massaged' the logo into a purer version which was much more striking and effective. This was done swiftly and effeciently - we had marketing maretials to design!
There is something quite relaxing and holistic about touching recycled stock and we felt this was by far the most appropriate material to use in this case. We complemented the material used by using calming and unobtrusive colours such as light greens, greys and reds. This was a completily refined and 'cut back' approach definately paying attention to the ethos 'less is more'. We allowed the materials to speak for themselves.
We carried this scheme and ethos across all her materials which included vouchers, invites, special offers, business stationary and price lists. All the items listed were done on a 350gsm recycled stock. Finally after putting them in a position to launch upon completion of the marketing materials, we began work on their website. Now websites are often criminally overlooked in business, but they are a vital marketing and reference tool. As they portray your business the same as any tangeble material would, the same amount of care to design and detail needed to be taken, which was definately the case here. We produced a simplistic brochure website, which carried on from the theme already established on her marketing materials. Finally to ensure the site was succefssfully received we did a large amount of background and foreground SEO work on the website which assured it was sitting pretty on the search engines and easily located.
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